Chloe Hayes
My work as a Content creator merges my interests in people and the human experience with the fashion industry. This gives me the creative freedom I desire to explore identity and branding together, crossing cultural and commercial fields. I am passionate about producing content that creates a sense of community and uplifts others, meaning it is a core value of mine to ensure what I create is inclusive and diverse.
My work has always been a way for me to creatively process and explore the people and places around me. This means that within my visuals I can showcase
Golf x Lee
This proposed content and strategy project explores a collaborative collection for American heritage brands Golf x Lee. Utilising Golf's edge and flair to reimagine the iconic Lee leisure suit, creating a gender neutral collection, marketed to a Gen Z consumer.
Golf x Lee
OOH Marketing, billboards and posters, for the proposed Golf x Lee collection.
Golf x Lee
Digital content for Golf x Lee, Email newsletters, Promotional hero film, Instagram.
South West Boys
The SW Boys project consists of a publication and short film, exploring modern male identity in rural areas, opening discussions on topics surrounding gender, sexuality and identity. Any profits to be donated to charities supporting the male mental crisis.
South West Boys
The SW Boys project consists of a publication and short film, exploring modern male identity in rural areas, opening discussions on topics surrounding gender, sexuality and identity. Any profits to be donated to charities supporting the male mental crisis.
South West Boys
The SW Boys project consists of a publication and short film, exploring modern male identity in rural areas, opening discussions on topics surrounding gender, sexuality and identity. Any profits to be donated to charities supporting the male mental crisis.