My interests lie within ethical and responsible fashion, these values drive the concepts behind my work at every turn. I enjoy lifting images to their full potential in post-production, pushing the narrative of an idea through exciting visuals, and putting the visuals into context with a keen eye for detail. I run an ethical fashion online platform Wears That From? that highlights slow fashion alternatives to fast fashion which showcases my passion for a more sustainable future for fashion.
I have focused my work predominately on art direction, paying close attention to brand identity and design. I create
compelling work that is full of creative expression and colour whilst marrying these visuals with the theme of responsible and ethical fashion. These values are embedded into all of my creative decisions at every turn I take. Every project I do is contextually led to ensure meaning behind the visual.