A multi-faceted, creatively driven individual with a passion for content creation, branding and digital art direction. I incorporate a mix of both physical and digital mediums in my practice, combining different techniques to create engaging content.
Throughout my Fashion Communication degree, I have worked collaboratively on exciting live projects with brands such as Lazy Oaf, AllSaints and TANK Magazine, bringing each idea to life from its concept through to the deliverables. I love to push each creative vision to its furthest capabilities, whilst maintaining an authentic brand identity and a strong narrative.
#girlfriendconnected
An imagined campaign for Girlfriend - aiming to encourage their audience to reconnect with their loved ones as lockdown comes to an end. Shot entirely via FaceTime, I utilised technology that helped us to stay connected in an otherwise isolating.

#girlfriendconnected
An interactive Instagram filter with interchangeable frames, as part of an imagined campaign for Girlfriend, to drive traffic towards the brand’s platform.

#girlfriendconnected
Newsletter layout mock-up promoting #girlfriendconnected campaign, adapted for both desktop and mobile versions.
EYTYS Arcade
An imagined campaign conceptualised for the brand Eytys. The campaign recognises and celebrates what entertainment looked like for Generation Y growing up, reminiscing a simpler time through arcade-inspired visuals.

EYTYS Arcade
Additional content layout and interactive face filter for EYTYS Arcade campaign.

EYTYS Arcade
E-commerce product listing and immersive animated home page to accompany the campaign visuals through a multi-channel approach.